Cookie Policy
Last updated MAY 2024
1. OVERVIEW

This Cookie Policy explains how ZUMO PTY LTD (ABN 677 038 809) (“ZUMO”) uses cookies and similar technologies to recognise you when you visit our website (www.zumo.com.au) and the Platform. It explains what these technologies are and why we use them, as well as your rights to control our use of them. In some cases, we may use cookies to collect Personal Information (as defined in our Privacy Policy) or information that becomes Personal Information if we combine it with other information.

2. WHAT ARE COOKIES?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information. Cookies set by the website owner (in our case, ZUMO) are called “first-party cookies”. Cookies set by parties other than the website owner are called “third-party cookies”.
Third-party cookies enable third-party features or functionality to be provided on or through the website (for example, advertising, interactive content, and analytics). The parties that set these third-party cookies can recognise your computer both when it visits the website in question and also when it visits certain other websites.

Cookies are used to follow the pattern of movements of users by letting us know which pages on our website are visited, in what order, how often. The anonymous non- personal information that we collect and analyse is not personal information as described in the Privacy Act.

3. WHY DO WE USE COOKIES?

ZUMO use first and third-party cookies for several reasons. Some cookies are required for technical reasons for our website and Platform to operate. We refer to these types of cookies as “essential” or “strictly necessary” cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our website and Platform. Third parties serve cookies through our website for advertising, analytics, and other purposes.

4. WHAT ARE YOUR CHOICES AROUND COOKIES?

You have the right to decide whether to accept or reject cookies. You can exercise you cookie rights by setting your preferences in the Cookie Consent Manager. The Cookie Consent Manager allows you to select which categories of cookies you accept or reject. Essential cookies cannot be rejected as they are strictly necessary to provide you with services.
 
The Cookie Consent Manager can be found in the notification banner and on our website. If you choose to reject cookies, you may still use our website through your access to some functionality and areas of our website may be restricted. You may also set or amend your web browser controls to accept or refuse cookies.

5. WHAT TYPE OF COOKIES DOES ZUMO USE?

Below are the specific types of first- and third-party cookies that may be served through the Platform and the purposes they perform (if used):

(a) Essential website cookies: These cookies are strictly necessary to provide you with services available through a website.
(b) Performance and functionality cookies: These cookies are used to enhance the performance and functionality of a website but are non-essential to its use. However, without these cookies, certain functionality may become unavailable.
(c) Analytics and customization cookies: These cookies collect information that is
used either in aggregate form to help a website owner understand how its website is being used or how effective its marketing campaigns are, or to help it customise its website for you. The analytics providers may collect additional information than is shared with us for their business purposes. Analytics providers may also use other types of technology, in addition to cookies, to collect data regarding your use of our website.
(d) Advertising cookies: These cookies are used to make advertising messages
more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, and in some cases selecting advertisements that are based on your interests.
(e) Social networking cookies: These cookies are used to enable you to share
pages and content that you find interesting on a website through third party social networking and other websites. These cookies may also be used for advertising purposes too.

6. COOKIE POLICY UPDATES

We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal or regulatory reasons. Please revisit this Cookie Policy regularly to stay informed about our use of cookies and related technologies. The date at the top of this Cookie Policy indicates when it was last updated.